The Wilderness Society

A microsite and social campaign created to catalyze activism in preserving access to America’s public lands.

  As the central hub for the campaign, the microsite offers visitors the opportunity to learn more about the issue, add their voice and dollars to the cause, and create shareable content of their own.

As the central hub for the campaign, the microsite offers visitors the opportunity to learn more about the issue, add their voice and dollars to the cause, and create shareable content of their own.

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 #OurWild is more than a hashtag, it’s a movement. A firm belief that America’s public lands should remain as they were made—wild, and for all.

#OurWild is more than a hashtag, it’s a movement. A firm belief that America’s public lands should remain as they were made—wild, and for all.

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 In the first month, the campaign reached 4.4 million users and increased The Wilderness Society’s Facebook followers by 20k.

In the first month, the campaign reached 4.4 million users and increased The Wilderness Society’s Facebook followers by 20k.